What are Your Excuses NOT to Get A Website?

As a business consultant, I’m constantly asked why anyone in his or her right mind would invest in a website. Customers come up with all kinds of excuses not to get one, including:

I rely on word-of-mouth advertising!

They’re too expensive!

It’s too complicated!
And the funniest excuse of all…

I make enough money without a website!
Oh, really?

Word-of-mouth advertising only goes so far--usually within your network of friends, acquaintances, and past customers. How is a potential customer going to learn more about your business? Through newspapers with low readership which are shutting their doors daily? Through television and radio which require your customers to listen to them right then and there to hear your message? That’s just too much effort for the typical consumer when all they have to do is run to their computer--and check out YOUR COMPETITION.

Websites are not expensive! Let me ask you a quick, non-sarcastic question: You like to eat, right? Unless you’re anorexic, you’ll probably respond with a resounding Yes! Well…Websites cost less than a single candy bar or cup of coffee a day. You also don’t risk getting diabetes or the jitters, but you do risk getting more customers! Imagine: More Customers. That’s extra money you can take to the bank!

Websites are easy to understand! Even if you think CSS is a television show and ASP a venomous snake, websites are easy to comprehend for even the greenest of greenhorns! Quality website companies deliver a full e-commerce solution--complete with shopping cart-- if you want to sell online. Many websites come with a photo gallery, slideshow, a guestbook, an events calendar, an availability calendar, customizable templates, and around-the-clock support!


Make more money with a website! Would Donald Trump or Warren Buffett turn down the opportunity to make more money? Of course not! So, why would you? Consider websites as your most efficient salesperson--dispensing vital information about your products or services, hours of operation, and company 24-hours-a-day, 7-days-a-week. Besides, unlike humans, websites don’t need sleep, days off, breaks, insurance, food, or vacation time! It’s your most cost-effective employee. Period.

For more information on the benefits of websites for your business, VISIT HERE.

Several Reasons to Consider a Business Website

Businesses of all sizes are holding tighter to their money now than ever before. One reason, they claim, is to wait for the economy to improve before promoting their business.


I pray this won’t offend: But, Such reasoning is impractical. Let’s be real here: Whose going to remember you when your business has closed its doors?


No time is better than now to promote your business with a strong web presence. Here’s why:

1.All Businesses—Especially Yours—Need a Strong Web Presence.


We’re no longer living in the 60s, 70s. Or the 80’s! Today’s consumers expect—often demand--a business website, usually searching the web before making a purchase—online or off.


Without a strong web presence, others have difficulty finding you. Fewer people consult phone books these days. Instead, they try to find you on the web. Will you be found?



2. No Boundaries Means Greater Revenues. The world is your marketplace. You are no longer restricted by zip or area codes. You can sell your services anywhere, thus making more money for your business.



3. Time is no longer an issue. Most brick and mortar business have set hours for their employees. Yet, your website can workwithout a time clock—24-hours-a-day, 7 days a week.


4. Customer Satisfaction will Increase.Your customers will be able to find up-to-date information on your products, services, and hours even when your office or store is closed.



5. Add Power for Pennies. A professional looking website gives your business extra strength, enabling it to compete with larger competitors. Now, they can find you on the web. Impressions can be everything—and can also generate positive results.



6. Bottom Line: You Become A Winner! You gain professionalism and increase exposure. More people visit your business, thus increasing your business revenues.

Visit Here to find out more about the benefits of having your very own website!

How to Increase Your Client Base and Make More Money

In today’s struggling economy, business owners all over the globe seek new clients. Many even wonder how their competition—which is, er, other business owners--seem to have a larger client base than they do. The answer, my friends, is that these businesses are doing something other, professionals claim they are too busy to do: They are promoting themselves and their businesses—taking a greater share of the marketplace those who don't!


Marketing for business professionals isn’t rocket science, nor is it time consuming. The following helpful hints will attract more clients your way, thus delivering more revenue for your business or law firm:


1 Set yourself apart from the pack. Make sure clients know you are a unique, one-of-a-kind specialist in your field of expertise. Let them know you concentrate 100% of your efforts in providing them the best service at all times. You are not a jack-of-all-trades or a discount house, but the best business professional at any cost. Then show them. Afterwards, ask for referrals, and watch your small business or practice grow!


2. Stay in touch with your clients. While seeking new business, don’t forget your current clients. Constantly remind them how much they mean to you—through a card, letter, and or an inexpensive promotional item complete with your business card. Again, don’t forget to ask for referrals.


3. Network. Attend after hour events, breakfasts, or mid-day meetings. Join your area chamber or service organization. Volunteer in your community. Speak to various groups about your profession. Whatever you do, make sure you have plenty of business cards on hand.


4. Share. Share your expertise with all media. Offer up-to-date information to those who visit your website with your very own blog. If you don’t have a professional looking website, now is the time to invest in one.


5. Promote. Invest time and a little money by promoting the most important person in your business: you. Advertise!  Make yourself visible to future clients in directories of all kinds.